It’s time to get in on the Valentine’s excitement and show the world why people love your business. Here are some tips for doing that with social media:
1. Offer Your Followers a Gift
Gifts can come in many different forms. Whether your business sells classic Valentines Day items like candy, flowers, and jewelry, or other products, Valentine’s Day is an opportunity to share your products. Free shipping, a discount code, or a gift with purchase can reward your social media followers and attract new followers too!
2. Make It Personal
Social media gives people a unique chance to interact with brands on a personal and global scale. Studies have shown that personal stories and experiences are more persuasive than brand photos or videos. So, encourage your followers to share their stories and why they love your product!
3. Get Creative
An essential part of social media success is about being creative and Valentine’s Day gives you an opportunity to unleash your creative side. Think love quotes, poems, or even quirky valentines with quotes from your favorite show (mine is The Office), and make sure that they are shareable for your audience so that they can pass them on to their friends and loved ones.
4. Have Fun!
Valentine’s Day gives companies an opportunity to think outside of their traditional marketing and have some fun. Show your followers your personality and give them a reason to fall in love with your brand.
Did you find this post helpful? With my monthly content subscription, you can get seasonal content ideas like the ones I shared here, 15-18 pieces of content per month to post on social media and general guidance on social media best practices. Contact me to learn more!